Resilience and Diversification in the Digital Creative Industries

This course is for creative businesses who want to navigate uncertainty while protecting profit. Participants will learn to identify and prioritise key risks, put simple mitigation actions in place, and use scenario planning to understand impacts on revenue, costs and cashflow. 

A central theme is margin protection: understanding break-even, where profit leaks occur, and how to ensure growth happens in a controlled way that safeguards profitability. 

The course also explores resilience through diversification, helping businesses assess new income streams, customers, or markets in a way that supports long-term stability. Participants will leave with a clearer, more confident plan for sustainable expansion and a practical risk-and-diversification roadmap.

Delivery

Friday, October 2

9am – 4pm @ CREW

Facilitator

Declan Droney

Business Consultant

Declan is an experienced Entrepreneur, business consultant and business mentor. He is founder of one of Ireland’s most distinctive, artisan food companies, Kinvara Smoked Salmon. He is a business Mentor with Galway LEO, Mayo LEO, SCCUL and Enterprise Ireland and lecturer with UCD Innovation Academy and with the New Frontiers programme at ATU. He also delivers start-up courses to start-up and early stage entrepreneurs.

Learning Outcomes  

1.

Identify the key risks facing your business and assess where they are most exposed

4.

Prioritise risks and put practical mitigation actions in place

2.

Utilise scenario planning

5.

Develop a practical resilience and growth plan for the next 12–18 months

3.

Evaluate diversification opportunities across income streams, customers and markets

Details 

This is a 1-day course consisting of 2 workshops. The morning workshop focuses on mitigating risk and building resilience in uncertain economic environments, while the second workshop looks at growth and planning through diversification.    

Workshop 1: Risk, Resilience and Diversification 

Topics include: 

  • Understanding Risk in Creative Businesses – identifying the main risks facing creative businesses and where the business is most exposed  
  • Scenario Planning for Uncertain Markets – planning for different future outcomes and how they affect revenue, costs and cashflow   
  • Building Resilience Through Diversification – exploring ways to diversify income, customers or markets without damaging profit   

 

Workshop 2: Customers, Growth and Planning Ahead 

Topics include: 

  • International Growth and Export Readiness – assessing when and how to grow into new markets with reduced risk  
  • Understanding Your Future Customer – gaining deeper insight into future customers to support better pricing and positioning  
  • Trends, Change and Pricing Pressure – understanding market changes and protecting value without competing on price  

Course Fee

The course fee is €160.

This course is being offered to the SME at 20% of the market rate (the full programme is valued at €800) with the remaining 80% supported by Enterprise Ireland Smart Region scheme. In order to avail of this discounted rate, all applicants are asked to confirm that they have the appropriate De Minimis balance to accept the support. More information on De Minimis State Aid can be found here: State Aid | Enterprise Ireland

Eligibility

This course is for growing creative businesses with sales experience who want to manage risk, protect margins, build resilience and plan for sustainable growth. 

CLIMB is co-funded by the Government of Ireland and the European Union through the ERDF Northern and Western Regional Programme 2021–27.
Supporting creative enterprise and driving innovation, entrepreneurship and collaboration for sustainable growth’